Economies of Architectural Thought
Probably all of us who work in the architectural HTC area have heard stories about how architectural thought–particularly architectural theory–increases in times of economic hardship. When the markets are down and the economic indicators turn south, the architect begins to think, to write, to theorize. When the markets are up we “do” and don’t think much. Based on this argument, all one has to do is look at the economic chart above (it traces gdp in the US and Europe) and literally turn it upside down to map the intensity of architectural thinking.
The latest version of this narrative claims that as the neoliberal economy collapses it simultaneously brings both “post-critical” and “generative design” down with it; a very simple way to put this is that the cutting-edge architect of today will suddenly trade Rhino for Microsoft Word.
Besides the reductive economic determinism that underpins such arguments–“when the cash flow dries up we suddenly think more and when we’re flush we don’t reflect as much”–its authors offer little statistical evidence. And I make this cold empirical assessment because the best economic determinist thinkers rely on empirical data to fuel their theories (consider the work of David Harvey as an example). And I would imagine that some of the very authors who imagine the generative-downfall, have Harvey-esque, neo-Marxist ideas in their back pocket, even if not explicitly stated as such.
But the neoliberal/generative coupling and its downfall, and the larger narrative of which it is a part is not only based on economic determinism; it is also based upon a faith that when the economy is bad architectural theory suddenly flourishes. But this article of faith needs to be proved, or the larger argument falls apart.
And for me, this is an extremely interesting question; how exactly could we chart this relationship? Would I go to the Avery Index and search for the number of architectural theory articles between 1973-75; 1980-82; 1990-91; and 2001-03? Would I then compare them to the number and “significance” of articles written outside these years–during the booms? Such cross-referencing sounds ridiculous; I know this. But even more surprising is that when I scan my most recent theory syllabus I realize that some key pieces of contemporary literature are actually not written during these lean years. In fact some of the key pieces of literature are written during the booms.
The chart above traces an “economy”–one of the great social constructions–but I am not sure it truly traces any indicators of architectural thought.